eBay has announced exciting new features that allow sellers to create and share custom social media posts on Facebook, Instagram, and Twitter. This new feature is an excellent opportunity for eBay sellers to promote their products on social media and reach a wider audience.

With the new feature, sellers can easily create custom posts and share them on their social media profiles directly from the eBay Seller Hub. The posts can include product photos, descriptions, and prices, making it easier for potential customers to discover and purchase the products.

How to Create Custom Social Media Posts from Your eBay Shop

By using the new custom post feature, eBay sellers can tap into the vast audience on social media platforms and reach potential customers beyond the eBay marketplace. This could result in increased traffic to their eBay store, improved brand awareness, and higher sales.

To create a custom post, sellers can navigate to the “Marketing” tab in their eBay Seller Hub and select “Create a custom post.” They can then choose the product they want to promote, customise the post with their preferred content, and share it on their social media profiles.

5 Reasons Why eBay Sellers Should Post to Social Media

• Increased Visibility: Posting your eBay products on social media can increase your reach and visibility beyond eBay’s user base. Social media platforms have millions of active users daily, and sharing your eBay listings on social media can help you reach a larger audience.
• Targeted Marketing: Social media platforms allow you to target specific demographics and interests with your eBay products. This can help you reach potential buyers who are more likely to be interested in your products, resulting in higher conversion rates.
• Brand Awareness: By posting your eBay products on social media, you can increase brand awareness and recognition. Consistent social media posts can help build your brand and create a loyal following of customers who will keep coming back to your eBay store.
• Customer Engagement: Social media allows for two-way communication between you and your customers. You can engage with customers, answer their questions, and address their concerns directly on social media, building trust and rapport with your audience.
• Cost-effective: Posting your eBay products on social media is a cost-effective way to market your products. You can promote your listings for free on social media or run low-cost ad campaigns to reach even more potential buyers. Compared to other marketing channels, social media marketing is relatively affordable and can offer a high return on investment.

Learn More

To learn more about how Frooition can help you sell more on eBay through listing optimisation and design best practices, schedule a free 15-minute discovery call with one of our eBay experts today.