
Welcome to the Frooition Blog
Like many other eBay and Amazon sellers, Vanessa McDowell's online business can best be described as a side hustle. But what make's Vanessa's story so fascinating is her adoption of sophisticated sales tools. She's also unafraid of the kind of hustle small and large sellers need to commit to stay [...]
It’s been just over a year since I returned to the world of online marketplaces as the head of marketing for Frooition, an eCommerce design and optimisation agency with its roots firmly bedded in the eBay ecosystem. My first day "back in the office" was spent at the eBay Open [...]
eBay has announced a partnership with FedEx to simplify the process of selling authenticated sneakers on its US marketplace. Starting in October, eBay will enable sneaker sellers using the sneaker authentication service to print a FedEx shipping label to ship their sneakers to authentication centres free of charge. When sneaker [...]
When margins are tight, retailers need to look for operational efficiencies in their businesses to drive profits. The ability to source products in bulk from overseas markets is an obvious opportunity to cut unit costs. However, the upfront investment in stock, logistical costs, and lengthy timescales can make sourcing products [...]
eBay UK's September 2022 Seller Update delivers new features and tools designed to help sellers run their businesses, solidify their brands, and build connections with buyers to encourage repeat purchases. The online marketplace has also updated its guidance for sellers in Great Britain and Northern Ireland regarding compliance with safety, [...]
If you are an online retailer and think you've still got time to start thinking about the Holidays, think again. Amazon has completely torn up the traditional holiday marketing calendar and left online retailers scrambling to catch up. Amazon is planning to take advantage of the news that consumers plan [...]
The French government is set to introduce a new law imposing a €3 minimum delivery fee on online book sales. The law, which covers books costing less than €35, is designed to protect independent online booksellers from competition from large online sellers, including Amazon and Fnac. Existing laws prevent online [...]
As you would expect in any high-tech industry, the eCommerce landscape is a rapidly evolving space. Unfortunately, the speed of change often means that the "next big thing" can be with us one minute and then gone the next. This can make it difficult for online retailers to prioritise where [...]
BigCommerce has announced strategic partnerships with BitPay and CoinPayments, delivering cryptocurrency payment solutions to the eCommerce platform’s merchants. By expanding its cryptocurrency ecosystem, BigCommerce hopes to open up opportunities for its merchants to offer new payment options, broaden their market share, and accelerate international growth. Why should you consider accepting cryptocurrency payments? [...]
eBay is the cheapest online marketplace to buy pre-loved fashion in the UK, according to research by the discount retail site VoucherCodes.co.uk. The study analysed pricing data for 20 popular fashion brands, including Dior, Nike, and YEEZY, across eBay, Depop, and Vinted. The research found that pricing across the three [...]