• Published On: May 13, 2022

    eBay recently rolled out its handbag authentication service in the UK. The service, which verifies the authenticity of luxury handbag brands sold on the marketplace, follows hot on the heels of its sneaker and watch authentication services launched last year and the more recent trading card service. The authentication services [...]

  • Published On: May 4, 2022

    eBay has contacted its sellers to advise them that the online marketplace is changing how it calculates its Promoted Listings Standard fees. Promoted Listings Standard fees are currently based on the final selling price of an item. However, from June 1, 2022, these fees will be based on the total [...]

  • Published On: April 29, 2022

    Selling online has never been easier. But that doesn’t mean that there aren’t still potential pitfalls that many new eCommerce businesses regularly fall into. With more than 16-years of experience helping sellers build successful eCommerce brands across multiple channels, including online marketplaces like eBay and Amazon and their own eCommerce [...]

  • Published On: April 19, 2022

    eBay is hitting the road over the next 12 months with its first-ever physical regional roadshow and investment programme in the UK. The eBay Business Roadshow has been organised in partnership with Small Business Britain and the British Chambers of Commerce. The first roadshow will roll into Sheffield on 28th [...]

  • Published On: April 14, 2022

    Good news might be in short supply at the moment. With the ongoing Covid-19 pandemic still impacting manufacturing and supply chains, the knock-on effects of Brexit wrapping international trade up in red tape, rising fuel costs adding to the cost-of-living crisis, and now a war in Eastern Europe, it's a [...]

  • Published On: April 12, 2022

    Many business owners will be familiar with the Pareto principle, more commonly known as the 80/20 rule. That rule suggests that roughly 80% of consequences come from 20% of causes. For the eBay seller, this might mean that 80% of your sales will come from just 20% of your products. [...]

  • Published On: March 31, 2022

    If we cast our minds back a few years, eBay sellers used to only contact Frooition for design services. Today, those design jobs come in with a long list of other eBay problems that need resolving. With more than 16-years of experience helping thousands of eBay sellers sell more on [...]

  • Published On: March 25, 2022

    The way people buy cars and automotive spares and accessories is changing, with online retailers and marketplaces taking an ever-increasingly large market share. Of course, the driving public was already moving towards this online model, but automotive sales saw incredible acceleration during the pandemic like so many other verticals. A [...]

  • Published On: March 23, 2022

    From the customers’ point of view, there’s nothing better than an eBay purchase arriving earlier than promised. But in terms of eBay listing optimisation, if you are under-promising and over-delivering on your shipping schedules, you could be unwittingly damaging your visibility on eBay search and losing out to sellers who [...]

  • Published On: March 22, 2022

    Your business is fraught with risk when you rely 100% on online marketplace sales. Just because you are busy with marketplace sales doesn't mean that your business is in good shape. In many ways, those eBay and Amazon sales are like a diet rich in sugar. They will give you [...]

  • Published On: March 15, 2022

    A picture might be worth 1,000 words, but a single image is not enough for eBay search. eBay recommends sellers use multiple images (between six and twelve) in their listings to maximise their chances of being found in eBay search. This approach isn't a nice to have eBay strategy. If [...]

  • Published On: March 2, 2022

    eBay item specifics are not just about following the latest eBay best practices. They could be a legal requirement and may even help protect your buyers' health. eBay UK has published a reminder to its sellers of their legal responsibility to display ingredients and allergen information when selling food and [...]

  • Published On: February 24, 2022

    eBay has reversed its global ban on selling CBD (Cannabidiol) products on the UK marketplace for approved sellers. The growing CBD market in the UK was worth a staggering £690million in 2021, with demand for CBD products soaring during the lockdown. The UK is now the second-largest global market for [...]

  • Published On: February 17, 2022

    We’ve had a BIG week at Frooition. Not only were we recognised by BigCommerce as a top-performing agency partner for our “extraordinary and innovative” work. We also launched three new eCommerce sites for our clients within just a matter of days of each other. The first nomination came in the [...]

  • Published On: January 26, 2022

    We talk a lot about eBay listing optimisation here at Frooition. The fact is, if you're not keeping on top of all those listing best practices that eBay regularly shares with everyone via its seller updates, is it any wonder your eBay sales have fallen off of a cliff recently? [...]

  • Published On: January 19, 2022

    With more than 50,000 visitors and 2,500 exhibitors from across the trade, the Spring Fair, held at Birmingham’s National Exhibition Center (NEC) between February 6th and 9th, is like Glastonbury for the retail industry. As a business headquartered in the Midlands and serving clients worldwide, Frooition couldn't be more excited [...]

  • Published On: January 13, 2022

    There's a long and short answer to the question about whether eBay sellers should invest time, effort, and potentially money into promoting their businesses on social media networks like Facebook, Instagram, Twitter, TikTok, and Pinterest. The short answer is: Yes The fact is, you probably already knew this, but in [...]

  • Published On: December 23, 2021

    Optimisation, optimisation, optimisation! It seems that we cannot say the word “optimisation” enough when we talk about eBay these days. But just in case you didn’t get the memo, optimising your eBay listings should be your number one priority in 2022 if you want to stay relevant and continue to [...]

  • Published On: December 21, 2021

    At Frooition, we are big believers in the power of video to increase sales conversions. This is because our clients tell us that they typically see an increase of anywhere between 15% and 30% in conversions when they add video to their eBay listings. Video is particularly useful in highly [...]

  • Published On: December 17, 2021

    The word “optimisation” is never very far from our lips here at Frooition. So who better to speak to for the third in our series of Future Gazing articles than Ashley Maroney from Optiseller? Optiseller is a company dedicated to helping online retailers grow sales and improve performance across multiple [...]

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