Welcome to the Frooition Blog

With Father's Day just around the corner (June 18th), eBay has launched a dedicated landing page packed full of incredible gift ideas, including tools, sporting goods, personalised gifts, and other must-haves for dad.   To help sellers celebrate the big day, the online marketplace has also shared a short guide to [...]

eBay will soon allow buyers to add up to five photos to their seller feedback. The new feature, being tested in the UK and US markets, asks buyers to submit their photos, promising that the online marketplace will display them alongside their feedback soon.  The use of buyer-submitted photos to [...]

It’s been just over a year since I returned to the world of online marketplaces as the head of marketing for Frooition, an eCommerce design and optimisation agency with its roots firmly bedded in the eBay ecosystem. My first day "back in the office" was spent at the eBay Open [...]

We recently published a blog post highlighting how eBay listings with zero sales activity over the last 90 days may impact negatively on your entire product catalogue's visibility in eBay search. We suggested that eBay sellers should therefore stop, optimise and relist any slow-moving items to protect their wider items' [...]

We talk a lot about eBay listing optimisation here at Frooition. The fact is, if you're not keeping on top of all those listing best practices that eBay regularly shares with everyone via its seller updates, is it any wonder your eBay sales have fallen off of a cliff recently? [...]