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eBay has highlighted its commitment to eBay Focus Categories as fundamental to the online marketplace’s long-term growth plan. This pledge will be welcomed by many sellers who have long called for eBay to focus on what they do best, connecting enthusiastic buyers with traders who have access to products that [...]

Hot on the heels of eBay’s collaboration with ITV2’s Love Island this summer, the online marketplace has announced it is working with MTV to resurrect the TV classic motor makeover show Pimp My Ride. The show will return as a six-part series and will be streamed on MTV UK’s YouTube [...]

The third episode of The Frooition Podcast is now available to stream on Apple Podcasts, Spotify, Google Podcasts, YouTube, or wherever you get your podcasts.  In this episode, Frooition’s John W. Hayes speaks with Shaun O’Brien from Direct Plants about his 17-year journey on eBay and how, with Frooition's support, [...]

There has never been a better time to get on your bike. Whether you've been inspired by the Tour de France and want to take up cycling as a sport, hope to save some money on the daily commute, or just want to get more active, riding a bike has [...]

If you’re one of the five million people who tune into ITV2’s Love Island, you’ll already know the hottest trend this summer is pre-loved fashion from eBay. Since eBay announced its collaboration with TV’s biggest guilty pleasure, searches on the marketplace for pre-loved fashion have increased by a staggering 700%. [...]

We talk a lot about how video can optimise your eBay listings here at Frooition. Video will not only improve your eBay listings health score in terms of visibility, but it also acts as an incredible conversion enhancer. This is a fact supported by many of our clients who tell [...]

The eBay Business Roadshow continues its UK tour with a stop in Norwich on Friday, July 1, 2022. The event will be hosted at The Assembly House, Theatre Street. Norwich, NR2 1RQ with registration opening at 9.30 am. Throughout the full-day event, eBay's leadership team will be joined on stage by [...]

Good customer service on eBay starts the moment a buyer searches for your products. Every subsequent touchpoint with that buyer represents an opportunity to win their business or lose out to a competitor.  The good news is, optimised customer service doesn't have to mean spending more time in conversation with [...]

Six years after the UK voted to leave the EU, the transition is still causing significant problems for many eBay sellers hoping to sell their products in Europe. While it is unlikely that selling into Europe will ever be as easy as before Brexit, there are solutions that aim to [...]

Frooition will be joining eBay UK on the road as their small business roadshow hits Newcastle on 9th June and Glasgow on 16th June. As with previous events in Sheffield and Salford, the event will be jam-packed full of advice about optimising your eBay listing strategies and scaling your business [...]

Frooition is delighted to announce the inaugural episode of The Frooition Podcast is now available for streaming. In this first episode, we speak with Dave Furness, founder of the eCommerce news site eSeller365, about the challenges small business owners face when scaling their businesses on eBay and Amazon and the [...]

Listing optimisation was a recurring theme at the recent eBay UK Roadshow in Salford, Greater Manchester. Throughout the day, eBay's leadership team hammered home the importance of expedited shipping, careful use of item specifics, and images to enhance their sellers' opportunity to be found in eBay search. One question in [...]

If the thought of tuning into the TV news fills you with dread, you're not alone. Let's face facts; the current news agenda is pretty depressing. From the war in Ukraine to the cost-of-living crisis, the ever-present threat of global warming and the ongoing pandemic, it's little wonder why people [...]

eBay listing optimisation experts from Frooition will be joining eBay as their first-ever physical regional roadshow and investment programme in the UK arrives in Salford, Greater Manchester, on the 26th and 27th of May. The event, run in partnership with Small Business Britain and the British Chambers of Commerce, will [...]

eBay has contacted its sellers to advise them that the online marketplace is changing how it calculates its Promoted Listings Standard fees. Promoted Listings Standard fees are currently based on the final selling price of an item. However, from June 1, 2022, these fees will be based on the total [...]

eBay is hitting the road over the next 12 months with its first-ever physical regional roadshow and investment programme in the UK. The eBay Business Roadshow has been organised in partnership with Small Business Britain and the British Chambers of Commerce. The first roadshow will roll into Sheffield on 28th [...]

Good news might be in short supply at the moment. With the ongoing Covid-19 pandemic still impacting manufacturing and supply chains, the knock-on effects of Brexit wrapping international trade up in red tape, rising fuel costs adding to the cost-of-living crisis, and now a war in Eastern Europe, it's a [...]

Many business owners will be familiar with the Pareto principle, more commonly known as the 80/20 rule. That rule suggests that roughly 80% of consequences come from 20% of causes. For the eBay seller, this might mean that 80% of your sales will come from just 20% of your products. [...]

When you work in eCommerce, it's sometimes easy to forget that many consumers don't actually understand what an online marketplace is. You might look at a platform like eBay or Amazon and see a marketplace where millions of private, independent, and big brand sellers can come together and sell their [...]

If we cast our minds back a few years, eBay sellers used to only contact Frooition for design services. Today, those design jobs come in with a long list of other eBay problems that need resolving. With more than 16-years of experience helping thousands of eBay sellers sell more on [...]