• eBay PLS Halo Sales
    Published On: April 13, 2023

    eBay Ads – Direct Sales vs. Halo Sales

    eBay recently changed how it attributes sales from its Promoted Listings Standard advertising platform. As well as attributing direct sales to its promoted listings, the online marketplace now also includes “halo” sales in the mix. This update has confused some sellers who are struggling to separate their direct sales from [...]

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